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Mobile Marketing;Mobile SMS, Text Message Marketing

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All-Products-Online.com – Read 1000’s of Articles on Text Message Marketing!

All-Products-Online.com – Read 1000’s of Articles on Text Message Marketing!

Hundreds of highly informative articles on mobile text message marketing from leading authors.
Posted by Randman011

tags;  sms marketing, mobile marketing or text message marketing,text messaging ads, mobile, marketing, sms marketing.

Wednesday, 16 Aug 2013  7:38:45 CST

Check out how sms marketing, mobile marketing or text message marketing can build your customer base, fast! Here are videos & articles featuring different types of businesses using text message marketing to send large volumes of text message specials to their exclusive, totally ‘opt-ed’ in for your specials. Details on how any type of business can use mobile marketing to drive their customer base to their store (whether virtual or real) as an ever increasing surge of new and repeat business. With this sms marketing plan you can increase the size of your customer list almost any day your open for traffic. Growth rates being reported range between 15% to 50% even more in one or two months.  Bring them in by the dozens whenever you want. Great for filling the ‘slower times’ of day or night!

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Text message marketing; Facts you have to find out about!

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Amongst the a variety of methods of text message is the most recent medium of getting to the customer immediately. Mobile text marketing has created a massive opportunity for service providers as well as other business people to improve their sales.

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Being a affordable and effective method lot of modest time companies pick it up to let their target market know of their existence. The main reason a lot of companies have looked to text message marketing and advertising is due to the fact it has several positive aspects over conventional types of advertising. Until recently mobile marketingwas only price effective to big firms and organizations. Even so, using the introduction of new technologies, this chance is also available to small time companies. With the use of SMS marketing it is possible to now quickly distribute messages in bulk to list of customers you’ve got. This has now created mass text message advertising or social media marketing less costly than direct mail, newspaper, radio as well as other forms of promotion. social media marketing is your answer.

This is supported by the significant ROI you make on the investment when compared to the other kinds of promotion strategies you use. Try social media marketing for Two Weeks for Only a $1; We think you’ll love social media marketing or text marketing and it will soon become half of your new business growth.

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Even so, every single business man aiming for mass text message as a structure for marketing needs to know information on the technique. For starters, you could possibly be genuinely enthusiastic about the long list of mobile subscribers, but your SMS provider might not reciprocate the very same. An crucial goal of text message marketing is to develop the list if the subscribers over time.

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As the method is well-liked the list can grow from a few hundreds to many thousands in no time. But to deal with the wireless short code is often a challenging task. The dilemma can get grave if your provider isn’t aware of your list growth, and consequently the number of text messages you need to send at one time, you might be setting up your account, along with other accounts on the short code, for delivery issues. The carriers need to be well conscious of the maximum number of text messages that may be sent at any given time and per month. Hence you need to work with your SMS provider to communicate with them the requirements and also the particulars of the campaign you’re running. Or, run it yourself with YepText mobile marketing.

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Another crucial factor that need to be kept in mind is that the mobile text marketing message should not be the very same as the Twitter or Facebook updates. It’s important you treat this channel of advertising as distinctive as the other techniques you adopt as it has the capability to supply a message with a extremely high read rate. Unique care should be taken to style an proper message and delivery time of day. Sending messages that are not of considerably value to the customer, overly frequent messages and messages sent at the wrong time can lead to high out puts but with a lot more complaints and no ROI from the customers.

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Text message marketing will be the new way of dispersing the buzz. But like every single other marketing and advertising technique it wants to be done smartly to take pleasure in significant returns.

Text message marketing will be the new way of dispersing the buzz. But like every single other marketing and advertising technique it wants to be done smartly to take pleasure in significant returns.

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If you are reading this article then you are probably looking for more information about reverse cell lookup. Here are a few reasons why you might want to find out about who is calling you, if you know the phone number that the call is coming from.

  • Maybe you want to re-connect with someone whose call you might have missed ( you had your cell phone turned off when you went to the library ).
  • Or you want to put a stop to a spate of prank phone calls ( the Barney “I love you” song played over and over again ).
  • You’re becoming increasingly frustrated by continual calls coming in from person or persons unknown ( they always hang up when you say hello ).
  • It would certainly be useful to at least put a name to a mystery phone number ( you see the number on your bill, but don’t recognize it ).

If one of these reasons rings a bell ( no pun intended ), the simplest way to get detailed information about your phone calls is to use a reverse cell lookup service. All you need to do is enter the phone number, and their program looks it up for you in their database. There won’t be any more anonymous calls on your cell phone after you sign up for this service.

There are free and paid reverse lookup services available. However, free services cannot provide you with the actual name of the cellular telephone user. They will only give you information which is available to anyone, such as where the phone’s exchange is located – and in this modern age, that may be a long way from the actual location of the phone.

And land-line directories require very little maintenance or upkeep, since the information they provide is in the public domain. This is how they can provide lookups for free.

A paid reverse cell lookup service, on the other hand, pays cell phone service providers for their list of subscribers. And they continually update this information, since new subscribers are added daily, and old subscribers are dropping service daily as well.

Because they are continually shelling out money to keep their databases up-to-date, reverse cell lookup services require a fee from subscribers. This charge is nominal, when you consider that the information they provide is not available to the general public.

Once you have paid the service fee, all you need to do when you want to look up the owner of a cell phone number is to enter the 10-digit number into a form, and press ‘Return’. Your results will be displayed in a matter of seconds.

It is important to sign up with a reliable reverse cell lookup service. You want to be sure that they keep their databases up-to-date on a regular basis. And they should offer a solid 100% money-back guarantee. You shouldn’t have to pay for a service with which you are not completely satisfied.

Note that some such services may also offer enhanced search capabilities, so you can do background checks. You can find out if a caller is in another database maintained by the service. This will enable you to check on whether that person has a criminal record of any kind. ( Wouldn’t you want to know if a child molester is calling your child’s cell phone? )

Source by Chad Melius


Communication with customers and members are very important for businesses and organization to keep them updated. From the usual newsletters, postal mails, printed ads and brochures; everything is now sent through emails. Email is definitely more convenient to use and it would deliver information quickly compare to previous means of communication.

However, the use of email created a big problem because there are great volumes of unsolicited messages being sent out to potential customers. Thus these emails either end in the spam box or become junk mails. Another evolution in communicating with customers has emerged and is now becoming popular; that is Mobile text messaging.

How does mobile marketing work and what makes Mobile text messaging more efficient and effective than sending emails? Here are some of the things that email and postal mails cannot deliver but can be done through mobile text messaging:

• High-impact and timely delivery of message- most people bring along with them their mobile phones; hence the information sent will be read as soon as it is received compare to email and postal mail.

• Personal attention – once a person receives a text message; the normal thing to do is to read it immediately. Thus text messages receive more attention than email and postal mail most of the time these mails are put off to be read in later time.

• Geo targeting is much easier- the marketer can easily to do smart targeting of customers based on the information given by the customers. It would be easier to know what type of content these people would want to receive. Most marketers utilize customer’s real-time geographic location to send messages.

• Almost 100% of the messages are opened – based on statistics most text messages received by potential customers are opened and read because once a message inbox is full; the mobile phone user will not be able to receive other messages. Mobile users would normally open the messages received.

• Short messages are often read in full – compare to email, a receiver can delete the message by simply looking at the subject of the email; but short messages are read in full most especially if the message is catchy and interesting.

• Extremely high purchase rate – the people who would subscribe to your SMS Marketing are more likely to be interested with your products and services. What these subscribers are actually looking for are your latest promotions and campaigns; they are looking for good reasons to purchase an item from your company.

• Marketing campaigns are more interactive, fun and engaging – a marketer can come up with a creative campaign through mobile text messaging. The best example is SMS poll voting or it could be a simple survey; some popular celebrities and TV shows come up with 2-way text messaging. Mobile text messaging campaigns are definitely more interactive compare to emails.

• Corporate campaigns and client alerts – text messages regarding particular corporate promotions are quickly delivered to targeted customers. Essential information or notifications are sent out through SMS blast which makes it much easier for marketers to communicate with their clients.

Source by Anne YP


Churches are now trying to move in another direction to add younger church goers to their flocks. Churches are now sending out SMS text messages to get information out and to ask their congregation questions via text messaging. While some churches have never latched on to the computer age and never contemplated sending emails, some churches have already advanced past the email stage using text messages for churches.

Text messaging for churches is a new way to stay in touch with the congregation that is immediate and effective. A pastor can prepare his sermon by sending out a question to his congregation via text and uses their responses in his sermon. It is a way to keep the congregation involved in church, while at the same time keeping them engaged listening for a response they may have given. It is a great way to get the pastor and the congregation on the same page.

Mobile marketing companies are utilizing text message marketing all the time so why can’t churches get their share of pie? Churches can use the text message to increase attendance on Sunday or just ask their congregation what they would like to see that would improve their experience in church.

Older members of the congregation may see SMS text messages as invasive or too high tech. Even the older members of the congregation will soon understand that SMS text messages could change the face of the church experience forever. The possibilities can be endless by using SMS text messages for everything from daily devotionals, to activity updates, to ad hoc giveaways to keep the congregation involved.

Another positive aspect of text messaging for churches is the process of collections for church programs or charities. Text messages can be sent out reminding the congregation of a specific charity or possibly reminders to bring clothes for Goodwill or Toys for Tots. SMS text messages are personal, so it is a great way for churches to engage their parishioners at a higher level.

The most apparent group that can be moved to become more involved in the church is the young church goers. As the church utilizes sending and receiving information via SMS text messaging it will teach the youngest members not only more about the church but it will create a feeling of community. This method of communication is second nature to today’s youth, so it will make it easier for them to connect with and discuss things with the older church members.

Source by Jeffrey Arnold


Mobile phone manufacturing companies generally stress on one or two aspects more than on other aspects and follow certain policies while manufacturing mobile phones for users. You can expect alluring looks from the fashionable HTC phones and accumulation of high end features in cheap ranges from the Samsung phones. That means there is something unique about a certain company that makes it stand out in the crowd of mobile phones. However, when you talk about any of the big brands, you can get reasonable quality in almost all the aspects that are considered as a mark of high class mobile phones.

As for HTC, the company has some of cutting edge phones in its stock. Be it HTC desire, HTC wildfire, HTC HD2, HTC legend or any other classy phones from the company, you have all the reasons to choose these models as these are like complete package of mobile phone features and refreshingly vibrant looks of these models are something that come as additional advantages with these phones as well. Samsung, on the other hand, produced some of durable budget phones since its inception. Models like Samsung galaxy S, Samsung galaxy Appollo, Samsung Vibrant and others are mark of the company’s high tech involvements.

You can avail advanced features like touchWiz 3.0 UI, multi-touch input method, accelerometer sensor for UI auto-rotate, touch-sensitive controls, proximity sensor for auto turn-off and swype text input and many others in models like Samsung vibrant. On the other hand, model like HTC desire HD is coming with high speed internet connectivity with class 32 GPRS and EDGE, 8 mega pixel camera, digital compass, dedicated search key and other high end features.

Both the companies are producing cheap mobile phones in order to expand their customer base. Mobile phones from these companies are equipped with huge internal and external memories to provide the customers with the facility to load more data in their gadgets. Moreover, transferring data from these gadgets and to these gadgets is easy for bluetooth and USB features in most of the phones produced by these two companies. Smartphone from these two companies allow their users to perform multiple activities within the phone. You can listen to music and news in with FM radio with RDS, play videos, capture videos with video recording options, capture high quality photos with in built high mega pixel cameras, send and receive SMS, MMS, email, push email instantly, make documants, edit documents and perform many other activities in these gadgets as well.

Both Samsung phones and cheap HTC phones are approachable with lucrative offers from deals with all the leading network providers like Vodafone, O2, T mobile, Orange and others. You can get discounts om call rates and many free gifts like laptops, TVs, LCDs, refrigerators and others with these deals as well. So, both the phones are efficient enough to meet and even to exceed the needs and demands of users and it will be better for you to make an online comparison with several models of those companies before deciding for one of these phones.

Source by Raina Kelsey


Find out how to get absolutely free psychic readings here – but note that free readings aren’t necessarily the best quality (the quality is often dubious, and therefore the whole practice can be a meaningless waste of time) so it can sometimes pay off better to consult properly with a psychic reader who will of course charge for the time they spend with you.

Some free readings will be provided by proper psychics, but they just won’t give you the whole story or limit the time they spend on it – it is free after all, and many will earn their living from doing proper paid readings. It’s important to respect this, rather than expect too much for free and end up abusing the privilege.

An absolutely free psychic reading though can serve to introduce you to a particular psychic or medium who you end up feeling comfortable with, and then go back to at a later stage for a more in-depth, albeit paid, reading with them.

Firstly, decide why you want the psychic reading. Is there a specific question you are looking to address? Do you really require a psychic reading, or is it perhaps that you just need someone to talk through any issues that are currently affecting you. If there is a specific question you are looking to answer, or a specific issue you need to address, write it down before then attempting to find absolutely free psychic readings.

And as they are free, it can sometimes be useful to get three or more done. Often, they will differ considerably in what they tell you, can be highly negative, or the complete opposite, and give you a highly positive outcome (so don’t start panicking if the first one you get is negative!). After you’ve got a few done, you can extract the main points from each, to gain a more balanced perspective – or even decide that one of more of them made no sense at all.

When getting a free reading, don’t try to milk it for all it’s worth, but accept that the information you get will of course be very limited, and you should instead view it as a small free gift. Be realistic in terms of your expectations.

You should also bear in mind what the purpose of the free reading is for the psychic – it is to help bring in business for them, and attract possible customers to the service they are providing. The idea of course is that they provide you with a useful snippet of information, and you then come back wanting to know more. Those good at their job will leave you with cliff-hanger-like suspense so you’re desperate to know more and come back to them for a full consultation.

So it’s important to be aware of that before you get your absolutely free psychic reading.

Finally, don’t take it too seriously, or you could become addicted to readings into the future, and forget to live your life, as it is, now. After all, ‘now’ is the only meaningful reality. See it as a bit of fun, light-hearted entertainment, almost like day-dreaming where you switch off from every day life for a bit and enter a fantasy world of possibilities for your future.

Source by Reyna E Flor Nadera


Reaching a wide customer base in a one go is made possible with a whole new strategy of marketing i.e. SMS marketing. In today’s busy world, promoting a new product or informing a strong customer base is made easier with SMS text messaging. Considering an increased ratio of mobile users and the cost of advertisement or publicity, marketing leaders finds SMS messaging service as an economical option. Well, to say the least, a text message is an integral part of marketing as the main objective is to reach the target audience instantly and at a comparatively lower cost.

To sell a product and a service, marketing experts have come up with an SMS software. This software is used for sending text messages to target mobile users at a given time. It is an efficient tool for messaging short, instant and personalised messages to millions. Today, SMS marketing provides a boon to step in the fastest channel of communication and reap more profits. The SMS service Platform offers its clients a cost effective platform for reaching the users instantly. While entering into the SMS Platform, a user must be aware about SMS gateways and SMS text. The gateway allows the user to compose and send messages from the service provider’s website. Thus, the Internet is flooded with a number of independently operated gateways these days. Hence, the user must opt for a gateway to share composed messages to more than one recipient, or create a group list, manage messages and so on. Well, without using any SMS equipments, the SMS gateway allows users to send messages to other networks also.

Importantly, before sending messages for promotion of products or services, providers must know about the quality of SMS text. In SMS marketing strategy, text messages play a vital role. Therefore, before sending the messages to a strong customer base, a text must be effective and efficient. Moreover, the text must include features like information, knowledge and empowerment to the customer. Lastly, the SMS service offers marketing messages, acknowledgment messages, faster internal communication and most importantly, improves customer interaction.

Source by Angela Hayden


Condolence messages are a meaningful way to express your sympathy to a friend or loved one who has lost someone close. The best condolence messages are handwritten on nice stationary and convey heartfelt sympathy. But how to you write such a letter? Here are some practical tips for writing a sympathetic condolence letter.

A friend or relative has recently passed away and you want to write a message of condolence to their family. You find a quiet place away from distractions. You get out the pen and paper, sit down to begin writing and…nothing happens. You’re mind goes blank. You may even begin to feel the pangs of grief yourself, and become a bit uncomfortable with the whole process. Maybe I’ll just send a quick email or e-card you think. Don’t worry, you’re quite normal.

An Email or Handwritten Condolence Message: Which is Best?

Writing a condolence message is not a pleasant task for anyone. Emails and e-cards have become an acceptable means of expressing condolences in our time. Yet a handwritten, heartfelt, short message of condolence can be so much more rewarding to both the recipient and the sender. Handwritten cards and letters are often left on display in the home of the grieving or kept as a remembrance. There’s also something about a person’s handwriting that conveys a deeper sense of feeling. So stick with your original plan, you’ll feel better afterwards, and so will the bereaved.

What to Write Your Condolence Message On?

Okay, now you’ve made up your mind to write a handwritten message. You begin to write, but there’s something about this red ink on the lined yellow notepad paper that just doesn’t look right. Good instinct! Losing a loved one is a very solemn occasion, so be as conservative and respectful as possible in choosing your increments and stationery or card.

Plain white paper is suitable, though something with a mellow, pastel type floral background or border will be quite soothing. A matching envelope and stationery will show the bereaved that you put some thought and genuine feeling into the process. Blue or black ink is preferable, though try to go with blue, there will be enough black at the funeral. Never Use a pencil. And by no means attempt to alleviate the earnestness of the occasion by sending a humorous card or trying to make light of death in your message.

Write out a Draft of Your Condolence Message First

Writing out a draft on scrap paper is a good way to make sure you say what you want to say. It’s also a good way to get out any jitters you might have about writing the message. It’s not easy to say exactly what you want the first time, so writing a draft on scrap paper will help you say exactly what you want to say. Once you have your condolence message written out and it sounds good, then get out the nice stationary and copy your final draft.

Use your Neatest Handwriting

For many this will be the first time experiencing death first hand or on such a personal level. It’s okay not to be sure what to do or how to go about it. Do be sure that when you begin to write, that you write legibly. A hastily or sloppily written condolence message will be difficult to read, and as heartfelt as it may be, will fail to impart the underlying emotion. Write slowly and clearly in order for your words to be truly felt. So take a deep breath, perhaps put on some soothing music, and begin your message.

How to Start Your Condolence Message?

The salutation is dependent on your relationship with the deceased. If he or she was a co-worker and you didn’t know the family, address the condolence message to the closest relative. If it is your friend who has lost a loved one, address the condolence message directly to him or her, not the family. A straightforward opening such as “I was so sorry to hear of the death of your loved one -or the deceased person’s name” is fitting.

What Else Should You Say in Your Condolence Message?

You needn’t write an essay on the life of the deceased. A brief expression of your condolences: letting them know your thoughts are with them, you’re sorry for their loss, is sufficient. If you knew the person well enough to share a happy memory, by all means do so. Offer help and be specific about it. When people are grieving they are in shock and often confused. Take the initiative to let them know you’ll be over to cook next week, or mow the lawn.

Ending Your Condolence Message

In closing, sum up your feelings with a sincere expression such as “my prayers are with you” or “my deepest sympathy”. Including a short poem or quotation that expresses your feelings can be a nice added touch, and help to express that which you might not be able to in a condolence message.

Source by Melanie Walters


We all get hundreds of messages in a day, don’t we? From promotional offers to notifications, there is a lot of information that flows in on a daily basis. Little do we realize that sending an SMS requires you to follow certain etiquettes else it could actually be perceived as an offence. Depending on the purpose of sending the message, you need to define the dos and don’ts of your SMS as well. This may not be applicable to all the personal messaging that happens regularly. But, you have to practice the etiquettes when it comes to sending commercial SMS’s. While there is no rule book to give you the proper guidance, we can surely help you with a few suggestions.

1. Please see the time

The SMS will reach the destined receiver within a matter of few minutes. However that does not empower you to send the message at any time during the day. Ideally, you should send the SMS at a time your receiver is most likely to read it. Don’t get us wrong, we are not asking you to predict the time when your receiver reads the SMS. Instead, you have to identify the generic time frame when mobile users are relatively free and therefore most likely to read the SMS. Also, strictly avoid sending your SMS’s at unearthly hours else people are guaranteed to blacklist you.

2. Don’t send lengthy messages

The very name SMS suggests that it is a short messaging service. However, people tend to misunderstand this acronym and end up sending really long messages from their mobiles. We would recommend you to refrain from sending such practices. Simply convey the gist of the story highlighting all the important details and your job is done. Once you have aroused the interest of the receiver, he or she will happily call you to get more information on the subject, if they want to enquire further.

3. State a clear point of action

People reading the SMS’s don’t have the spare time to analyze your text and identify the key message. Therefore, it is best advised to keep your message short as well as simple. Also, always conclude with a reliable point of contact or a call to action gesture wherein you can give a representative’s phone number or a website address. This will ensure that people who are reading your SMS can easily get in touch with you for any queries pertaining to the details mentioned in the message.

Source by Urvi Tandon


According to Nielsen, American teenagers send and receive, on average, 2,272 messages per month. This equates to nearly 80 messages a day. In fact, text messaging is so popular that in North America (as of 2006), 40% of cell phone users actively use SMS. In Europe the average is 85%. Throughout the world, the use of text messaging has developed very rapidly. In 2000, 17 billion text messages were sent. By 2004, that number reached nearly 500 billion, that’s almost 85 text messages per person in the world.

The popularity of text messaging has placed people in positive and negative situations. For example, former Detroit Mayer Kwame Kilpatrick had his whole life turn upside down through a text messaging sex scandal. He went from being the youngest to the only mayor to be charged with a felony in Detroit. On the positive side, text messaging is utilized as a source of information and reminders. Many credit card companies provide SMS reminders on upcoming due dates. With the increased popularity of cell phones with internet capabilities, people would be able to pay their bills upon receiving the alert. In addition, one can send a text message to Google to find out directions, weather, flight status, sports scores, etc. Services like ChaCha allow us to answer any of our questions. All you do is send a question to ChaCha and a live person will send you a message back, within a few minutes, with the answer to your question. However, these convenient services, as well as general text messaging, have its outcomes.

Many experts agree that text messaging has served more bad than good, especially to the teenage population. There are obvious safety concerns, especially with recent proposals to ban text messaging while driving. This obviously creates a distraction to drivers, putting other drivers and pedestrians at risk. Even while walking, people have most of their attention to typing their messages, instead of what’s ahead of them. Especially in busy places, I’ve noticed people still don’t pay attention. The other day I was walking by Times Square and got very annoyed at people who suddenly stop in the middle of the sidewalk to finish a message. That, and a combination of tourists, makes Times Square a trap.

Teenagers are easily distracted at school. Instead of paying attention in classes, students are texting away. I’ve seen this happen a lot in college. Especially in high schools, this leads to falling grades, and poor report cards. Some kids are up late messaging their friends, which experts believe could have a significant impact on sleep. I’ve seen a lot of people struggle in college because they use their phones so much. I think this is because when you send a text message, it is likely that you are in the middle of a thought. Thus, a response means the inclination to respond right away, distracting you from other things (studying). I saw this happen at my school library all the time. Especially during finals, it would take forever to find a table. It’s really frustrating when people take up study space but just sit there typing on their phones. During group projects, there is always one kid who keeps pulling his or her phone out to send a message. This creates a huge distraction from work and has significant impacts. I’ve also read articles that provide cases of students using text messages to cheat. Even though teachers and professors state not to bring phones to exams, they never enforce the rule.

I would think that increased cellular phone use, especially for text messaging, could have negative effects for your hands. The concept of texting is similar to typing, which has proven to cause problems for many. Although text messaging is not as comprehensive as using a computer keyboard, the increased usage may still be enough to cause musculoskeletal disorder. However, data is very limited on this subject.

What about the use of the English language? One would think the use of abbreviations, short messages, and incomplete sentences could lead to sloppy language skills. Although text messages are brief, they are sent so many times that in aggregate, it could have an impact in linguistics. Many experts feel this way; however, others present an interesting counter-argument. Text messaging may not be all that bad. Some experts add that the use of abbreviations is a novel way of communication that demonstrates dexterity and creativity. This method of communication expands our language capabilities and demonstrates ingenuity. There are cases in which people catch themselves using “text message lingo” in academic papers, while causing no harm for others.

I’ve noted a few ways in which text messaging benefits individuals. One other way is that this method of communication connects people. Many people are in constant contact with each other. They develop a strong interest to know what’s going on in people’s lives and share information that they wouldn’t otherwise. Some conversations, or at least topics of discussion, would never arise in direct dialogues. Sometimes it’s because we’re too scared or forget later on. There are other situations where sending a text message may be more appropriate then conversing on the phone (in a quiet public place). Thus, it adds a lot of convenience and doesn’t distract others.

I have mentioned many ways in which text messaging harms human beings. I’m fully aware that these interpretations are only valid with credible data and statistical analysis. However, the rise in text messaging is a recent phenomenon, and not enough data is available to construct definitive conclusions. Many experts have developed a number of hypotheses that they hope to test in the near future. I’ve come across a few studies, but found a lot of flaws that lead to inaccurate justifications. Some studies sample just a few students from one specific high school, which leads to invalid results. I chose not to share this data or conclusions for these reasons. For a future study, it would be interesting to stratify data by type of cell phone (compare regular phone vs smart phone and see if there is a significant difference in effects – whether positive or negative).

Source by Anupam Kathpalia


Text message marketing was previously only available to Fortune 500 companies and professional sports franchises. This was due to the high costs and regulatory hassles associated with securing a short code, not to mention finding, hiring and securing aggregators, hiring service providers and developing implementation software to send your text messages to your customers.

Today, things have changed. While there are still regulatory hassles, long waits and high costs associated with securing your own short code, an easy and very inexpensive alternative is the use of shared short codes. Now, instead of going this on your own, virtually any business can experience the incredibly lucrative benefits of adding text message marketing to to their business to dramatically increase business whenever it is needed.

Basically, mobile marketing works like this: your business offers customers some type of special or incentive for opting in to your subscriber list.The customer then opts in by typing in your business’ keyword and sending it to your short code number. This allows your business to build a list of customers that you can advertise to over and over again. Once you have a list of subscribers, you can send coupons, specials, announcements, etc right to your customers’ mobile phones.

Because these messages are instant, so is your traffic to your business. With mobile marketing, you do not have to wait for customers to receive coupons in the mail (or email) and you do not have to hope they see your ad in print somewhere. In fact, this is a targeted message sent to a targeted subscriber, delivering the right message to the right person every single time!

Simply put, text message marketing works for all sizes of businesses. Do yourself a favor and be sure to check out the exciting benefits this technology provides.

Source by Matthew Flatt


With the ever changing real estate market, many home owners have to look into renting their property. The real estate rental market is saturated with available units, so you as a potential landlord need to make sure it stands out from the rest.   

Curbside appeal is not reserved just for properties for sale; but for those for rent as well. Take into consideration how the property looks from the outside. Is it clean of debris, leaves, high grass and weeds? Is the lawn alive and green? Are there webs on the windows and doors? Is the FOR RENT sign clearly visible with a contact phone number?  

When a prospective renter drives by your property their initial opinion will be based on the way the outside looks. There should be no cracked or broken windows. If the yard is well cared for, mowed, weeded and watered, leaves raked, treed trimmed and the porch and sidewalks are swept, the prospective tenant is more likely to call for an appointment to see the interior.  

Upon viewing the interior, it needs to be clean and free from garbage, dirt, webs, unpleasant smells, etc. The stove/oven should be free from grease and food. The refrigerator should be clean with no mold or mildew. Carpets cleaned and floors swept and mopped. All repairs should be finished and any deferred maintenance completed. Only undesirable tenants would accept and reside in properties that are dirty and in need of repair and maintenance  

Once an appointment is set, arrive early and turn on lights and open doors or windows to have an open and inviting feeling. Greet the person or persons professionally and allow them to view your property. Be available to answer questions, but allow them space to view each room and perhaps talk among themselves.  

When they request an application, be sure it is simple and readable. Once they turn in a completed rental application, be sure to verify all information listed in a timely manner. Many possible tenants are lost to other rentals due to delays in owner response.  

These are just a few simple ‘fixes’ that can get your unsellable home, rented in a very short time. Make your rental property out shine the rest.

Source by Dana Powell


If you are in business, you need to make sure that you get yourself a smartphone. It’s time to move in to the 21st century. Smartphones already have an increasing market share and chances are they will be up at 80-90% market penetration in the next 2-3 years. All of the major mobile phone manufacturers are releasing smartphones regularly. If you want to compare mobile phone deals the most popular handsets are the Apple iPhone 4, Blackberry Torch 9800, Nokia N8, HTC handsets and the Samsung Omnia 7.

A smartphone is more than just calls and text messages. Here is what your smartphone actually is.

Your all in one communications device- I can think of a variety of ways that people can contact me. It’s no longer just talking and letters. I have calls, text messages, email, Facebook, Instant Messenger and Twitter. I can access all of these contact points on my smartphone which has many benefits because I can get back to people quickly instead of having to worry about checking multiple devices to make sure that I do not miss a message from somebody.

An entertainment device- My smart phone is also an entertainment device. On my smart phone I have podcasts, I have music, I have eBooks, I have videos and I have video games. Obviously, when I am at home I won’t use my phone for entertainment but sometimes, when I am out on the road, I want to let my hair down. Also, I may want to play games or listen to music when I am at the gym. This means that I do not have to carry more than one device with me whilst I am out and about. Memory is increasing on phones so there is no reason to carry more than one device.

A business efficiency tool- My smartphone increases business efficiency. There was a recent study done by Blackberry that showed carrying a smartphone increased efficiency and saved users on average about an hour a day. This is because they can do things like respond to emails whilst on the road. Personally, I also constantly jot down ideas in my phone. Occasionally I even write full articles on my smartphone whilst at the gym to be published online.

When you are doing your next mobile phone comparison, you need to get a smartphone. You need a device that does more than just calls and SMS messages. Your smartphone is your all in one device- communication, entertainment and increased business efficiency.

Source by Hamish Jones